Willem Willemse

Willem Willemse

Manager Customer Interaction Centre at BMW Group

Willem Willemse

By continuously measuring Customer Experience and focusing with our Dutch Retail Organization on always improving the Customer Journey both online and offline, we clearly succeed in being the number one in the premium car segment.

Covering Customer Satisfaction and Customer Requirements on all touchpoints for the brands BMW, MINI and BMW Motorrad. We put our customers and their experience into focus.

Discussing and benching with all other CEM members provides new insights/provides additional ideas to implement.

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Date
Travel guide
Journey
VX World tour - Alles is er al, als je luistert
26-11-2024
12:00:00 CET
Eric de Haan is voorzitter van Stichting Gouden Oor en oprichter van het Service Excellence Institute. Helpt als adviseur organisaties hun klantgevoeligheid integraal te ontwikkelen met de Gouden Oor Standaard en de Service Excellence Standard als referentiekaders. Publiceerde eerder zeven boeken over klantgevoeligheid en excellente dienstverlening.
VX World tour - Alles is er al, als je luistert